AI Insights · Timothy · January 2025
Top Beauty Retail Apps in Ghana: Q4 2024 Performance
Discover the performance trends of the top beauty retail apps in Ghana during Q4 2024, including download and active user insights from Sensor Tower.
In the fourth quarter of 2024, the beauty retail app sector in Ghana showed varied performance trends across the top five applications, as reported by Sensor Tower.
FM Cosmetics - Beauty Shop experienced a steady stream of downloads, with numbers fluctuating between 168 and 263 weekly. The app saw its downloads peak at 263 in mid-December.
Think Dirty had a notable spike in downloads, reaching 602 in early October, before settling into a more moderate range. Active users showed a positive trend, rising from 171 to 657 by the end of December.
Oriflame maintained consistent download numbers, ranging from 28 to 73 weekly. Active user engagement was robust, peaking at 902 in early December.
Human Hair Wigs Wholesale Shop showed stable download trends, with numbers mostly in the 20s and 30s, except for a notable increase to 85 in late October.
Finally, StyleKorean witnessed a gradual increase in active users, reaching 173 by the end of the quarter. Download numbers varied, with a high of 63 at the start of the quarter.
For more detailed insights into these trends, visit Sensor Tower's platform.
